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BUSINESS ADMINISTRATION (MBA) (ENGLISH) PROGRAMME
COURSE DESCRIPTION
|
| Name of the Course Unit
| Code
| Year
| Semester
| In-Class Hours (T+P)
| Credit
| ECTS Credit
|
| MANAGERIAL ECONOMICS |
MNG507 |
1 |
2 |
3+0 |
3.0 |
9.0 |
| General Information |
| Language of Instruction |
Turkish |
| Level of the Course Unit |
Master's Degree, TYYÇ: Level 7, EQF-LLL: Level 7, QF-EHEA: Second Cycle |
| Type of the Course |
Compulsory |
| Mode of Delivery of the Course Unit |
Face-to-face |
| Work Placement(s) Requirement for the Course Unit |
Yes |
| Coordinator of the Course Unit |
|
| Instructor(s) of the Course Unit |
|
| Assistant(s) of the Course Unit |
|
| Prerequisites and/or co-requisities of the course unit |
| CATEGORY OF THE COURSE UNIT |
|---|
| Category of the Course Unit |
Degree of Contribution (%) |
| Fundamental Course in the field |
% 70 |
| Course providing specialised skills to the main field |
% 20 |
| Course providing supportive skills to the main field |
% 10 |
| Course providing humanistic, communication and management skills |
- |
| Course providing transferable skills |
- |
| Objectives and Contents |
| Objectives of the Course Unit |
1. To introduce students to optimization techniques
2. To promote tools and techniques for managerial decision making.
3. To understand market structures.
4. To understand demand and supply analysis.
5. To understand production theory and cost estimation.
6. To help managers recognize how economic forces affect organizations.
7. To understand economic consequences of managerial behavior.
8. To understand variables and interpret them.
9. To understand the role of government in economy.
10. To evaluate impact of policies on economy.
|
| Contents of the Course Unit |
This course develops principles of microeconomics to enable managers to manage more effectively in relation to customers, suppliers, competitors, complementors,and the regulatory environment. The course introduces the basic microeconomic theories of marginal analysis and competitive markets. It then develops principles of cost, strategic, and organizational analysis. Managerial economics provides a set of fundamental building blocks for other disciplines, including accounting, corporate finance, human resource management (incentives and organization), marketing (brand extensions, promotion, and pricing), and general business strategy. |
| Contribution of the Course Intending to Provide the Professional Education |
The course serves as the key to professional competence. Analysis tools are imporant to understand events in the profession effectively and efficiently and to produce effective policies. |
No
|
Key Learning Outcomes of the Course Unit
On successful completion of this course unit, students/learners will or will be able to:
|
| 1 |
At the end of the course, students will be able to:
1. Analyze the economic effect of managerial decision.
| | 2 |
2. Use managerial economics tools and techniques for decision making. | | 3 |
3. Estimate demand for firm and planed supply. | | 4 |
4. Estimate cost. | | 5 |
5. Analyze and interpret outcomes. | | 6 |
6. Apply pricing techniques. | | 7 |
7. Dealing with risk and uncertainty in decision making process. | | 8 |
8. Analyze effect of government policies on firms. | | 9 |
- | | 10 |
- |
| Weekly Course Contents and Study Materials for Preliminary & Further Study |
| Week |
Topics (Subjects) |
Preparatory & Further Activities |
| 1 |
Introduction and Optimization techniques |
No file found
|
| 2 |
Estimating economic relations |
No file found
|
| 3 |
Market demand and supply analysis |
No file found
|
| 4 |
Demand theory and estimation |
No file found
|
| 5 |
Business forecasting |
No file found
|
| 6 |
Production theory |
No file found
|
| 7 |
Mid-term exam |
No file found
|
| 8 |
Cost estimation and management |
No file found
|
| 9 |
Linear programing tools and techniques |
No file found
|
| 10 |
Perfect competition |
No file found
|
| 11 |
Competitive market performance |
No file found
|
| 12 |
Monopoly and monopolistic competition |
No file found
|
| 13 |
Pricing techniques |
No file found
|
| 14 |
Investment policy |
No file found
|
| SOURCE MATERIALS & RECOMMENDED READING |
|---|
1.H.Craig Petersen, W. Cris Lewis. Mangerial Economics.4th ed.1999.Printece Hall.
2.Mark Hirschey.Basic economics for managers.Int.ed.2006.Thomson. |
| MATERIAL SHARING |
|---|
| Course Notes |
No file found |
| Presentations |
No file found |
| Homework |
No file found |
| Exam Questions & Solutions |
No file found |
| Useful Links |
No file found |
| Video and Visual Materials |
No file found |
| Other |
No file found |
| Announcements |
No file found |
|
CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES
|
|
LEARNING OUTCOMES OF THE COURSE UNIT NOT DEFINED
|
| *Level of Contribution (0-5): Empty-Null (0), 1- Very Low, 2- Low, 3- Medium, 4- High, 5- Very High |
No
|
Key Learning Outcomes of the Course Unit
On successful completion of this course unit, students/learners will or will be able to:
|
PROGRAMME LEARNING OUTCOMES |
| 1 |
At the end of the course, students will be able to:
1. Analyze the economic effect of managerial decision.
| | | 2 |
2. Use managerial economics tools and techniques for decision making. | | | 3 |
3. Estimate demand for firm and planed supply. | | | 4 |
4. Estimate cost. | | | 5 |
5. Analyze and interpret outcomes. | | | 6 |
6. Apply pricing techniques. | | | 7 |
7. Dealing with risk and uncertainty in decision making process. | | | 8 |
8. Analyze effect of government policies on firms. | |
| Assessment |
| Assessment & Grading of In-Term Activities |
Number ofActivities |
Degree of Contribution (%) |
| Mid-Term Exam |
0 |
- |
| Computer Based Presentation |
0 |
- |
| Short Exam |
0 |
- |
| Presentation of Report |
0 |
- |
| Homework Assessment |
0 |
- |
| Oral Exam |
0 |
- |
| Presentation of Thesis |
0 |
- |
| Presentation of Document |
0 |
- |
| Expert Assessment |
0 |
- |
| Board Exam |
0 |
- |
| Practice Exam |
0 |
- |
| Year-End Final Exam |
0 |
- |
| Internship Exam |
0 |
- |
| TOTAL |
0 |
%100 |
|---|
|
| Contribution of In-Term Assessments to Overall Grade |
0 |
%50 |
| Contribution of Final Exam to Overall Grade |
1 |
%50 |
| TOTAL |
1 |
%100 |
| WORKLOAD & ECTS CREDITS OF THE COURSE UNIT |
|---|
| Workload for Learning & Teaching Activities |
|---|
| Type of the Learning Activites |
Learning Activities
(# of week) |
Duration(hours, h) |
Workload (h) |
| Lecture & In-Class Activities |
0 |
0 |
0 |
| Land Surveying |
0 |
0 |
0 |
| Group Work |
0 |
0 |
0 |
| Laboratory |
0 |
0 |
0 |
| Reading |
0 |
0 |
0 |
| Assignment (Homework) |
0 |
0 |
0 |
| Project Work |
0 |
0 |
0 |
| Seminar |
0 |
0 |
0 |
| Internship |
0 |
0 |
0 |
| Technical Visit |
0 |
0 |
0 |
| Web Based Learning |
0 |
0 |
0 |
| Implementation/Application/Practice |
0 |
0 |
0 |
| Practice at a workplace |
0 |
0 |
0 |
| Occupational Activity |
0 |
0 |
0 |
| Social Activity |
0 |
0 |
0 |
| Thesis Work |
0 |
0 |
0 |
| Field Study |
0 |
0 |
0 |
| Report Writing |
0 |
0 |
0 |
| Total Workload for Learning & Teaching Activities |
- |
- |
0 |
| Workload for Assessment Activities |
|---|
| Type of the Assessment Activites |
# of Assessment Activities
|
Duration(hours, h) |
Workload (h) |
| Final Exam |
1 |
0 |
0 |
| Preparation for the Final Exam |
0 |
0 |
0 |
| Mid-Term Exam |
0 |
0 |
0 |
| Preparation for the Mid-Term Exam |
0 |
0 |
0 |
| Short Exam |
0 |
0 |
0 |
| Preparation for the Short Exam |
0 |
0 |
0 |
| Total Workload for Assessment Activities |
- |
- |
0 |
|
|---|
| Total Workload of the Course Unit |
- |
- |
0 |
| Workload (h) / 25.5 |
|
0.0 |
| ECTS Credits allocated for the Course Unit |
|
9.0 |
|
