TOURISM MANAGEMENT (M.A.) (ENGLISH) PROGRAMME COURSE DESCRIPTION
Name of the Course Unit	Code	Year	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
INNOVATION MANAGEMENT IN TOURISM INDUSTRY	THM504	1	2	3+0	3.0	8.0

Objectives and Contents
Objectives of the Course Unit	The course aims to provide students with basic concepts and awareness in technological innovation and an understanding of the challenges and opportunities that small and large firms face in relation to this.
Contents of the Course Unit	The course has an integrated approach to tackling the complex concepts in and knowledge about technological innovation in relation to technological development.
Contribution of the Course Intending to Provide the Professional Education	The course covers areas such as the importance of innovation, leadership in research and development, management of innovation and technology, partnerships, networks and alliances, product and process development, commercialisation of research as well as entrepreneurship and business creation.