TOURISM MANAGEMENT (M.A.) (ENGLISH) PROGRAMME
COURSE DESCRIPTION
Name of the Course Unit Code Year Semester In-Class Hours (T+P) Credit ECTS Credit
STRATEGIC MANAGEMENT FOR TOURISIM INDUSTY THM502 1 2 3+0 3.0 8.0


Objectives and Contents
Objectives of the Course Unit The course examines application of tourism and hospitality strategic management concepts and practice to the operation of key organisations in various to tourism and hospitality sectors.
Contents of the Course Unit It aims to provide you with advanced skills and knowledge necessary for swift critical analysis and sound managerial decision-making in the context of the challenges in these exciting, rapidly expanding industries.
Contribution of the Course Intending to Provide the Professional Education Tourism and hospitality managers are in short supply globally and the various industry sectors welcome the entry into the workforce of well qualified, strategic thinking graduates.