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TOURISM AND HOTEL MANAGEMENT (ENGLISH) PROGRAMME COURSE DESCRIPTION |
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| Name of the Course Unit | Code | Year | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
|---|---|---|---|---|---|---|
| SPORT TOURISM | THM316 | 3 | 6 | 3+0 | 3.0 | 6.0 |
| Objectives and Contents | |
|---|---|
| Objectives of the Course Unit | Sport Tourism refers to vacations that include playing, or watching competitive or non-competitive sports or participating in recreation or leisure activities. Topics covered in this course include: sport industries, politics in sport, sport marketing, and sport facility operation. Sports have become a major demand generator for many countries around the world and consequently the growth and status of this phenomenon is a major aspect of this course. The process of creating proposals and bids for sport events will also be discussed. |
| Contents of the Course Unit | Sports industries, politics in sports, sports marketing and sports facility operation. Sport has become an important producer of demand for many countries around the world, and as a result, the growth and status of this phenomenon is an important aspect of this lesson. The process of creating proposals and proposals for sports events will also be discussed. |
| Contribution of the Course Intending to Provide the Professional Education | Students who successfully complete this course: 1. Will be able to discuss the relationship between sports, entertainment and tourism. 2. Will define the major sports facilities and activities in the world and their effects on local economies. 3. Discuss the issues and initiatives related to international sport tourism. 4. Understand how sports agencies and private sector groups work together to support the growth of sports events and activities. 5. It will identify the steps used to promote major sports events. 6. Understand how to create successful offers for major sports events. |