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TOURISM AND HOTEL MANAGEMENT (ENGLISH) PROGRAMME COURSE DESCRIPTION |
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| Name of the Course Unit | Code | Year | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
|---|---|---|---|---|---|---|
| DESTINATION MANAGEMENT | THM407 | 4 | 7 | 3+0 | 3.0 | 6.0 |
| SOURCE MATERIALS & RECOMMENDED READING | |
|---|---|
| 1-Baggio, R., Czakon, W., Mariani, M.M. (2013) Managing Tourism in a Changing World: Issues and Cases. London: Routledge. 2-Harrill, R. (2005) Fundamentals of Destination Management and Marketing. Lansing, MI: Educational Institute of the American Hotel and Lodging Association. 3-Mariani, M.M., Baggio, R., Buhalis, D., Longhi, C. (2014) Tourism Management, Marketing and Development: the Importance of Networks and ICTs, New York: Palgrave. (ISBN: 9781137368652). 4-Mariani , M.M., Baggio, R. (2012) “Managing tourism in a changing world: Issues and cases”. Anatolia An International Journal of Tourism and Hospitality, 23 (1): pp. 1-3 . 5-Mariani, M., Kylänen, M. (2014) “The relevance of public-private partnerships in coopetition: Empirical evidence from the tourism sector”, International Journal of Business Environment, 6(1), 106–125. |
| MATERIAL SHARING | |
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| Course Notes | No file found |
| Presentations | No file found |
| Homework | No file found |
| Exam Questions & Solutions | No file found |
| Useful Links | No file found |
| Video and Visual Materials | No file found |
| Other | No file found |
| Announcements | No file found |